Top Fake Handshake Hootie & The Blowfish Shirt
Overproduction is a massive problem in the Fake Handshake Hootie & The Blowfish Shirt also I will do this fashion industry, with an estimated 10 to 45% of all clothes never sold to begin with. That’s because currently the model is based on retailers predicting what customers are going to buy—which is where on-demand manufacturing comes in. Brands such as Weekday and Desigual have begun experimenting with the made-to-order model, while Unspun—which partnered with Eckhaus Latta on its spring 2024 collection—provides 3D technology that can make clothes on demand, directly from the yarn. Currently, dyeing is a hugely polluting process—with rivers in countries like Bangladesh and China turned completely different colors from the chemical discharge. Luckily, there is a new wave of innovations, such as Colorifix (bacterial dyes used by Pangaia); Living Ink (algae-based dyes, used in a recent Nike x Billie Eilish collaboration); and Air-Ink (which turns pollution into dyes).
While mushroom-based leathers have long been talked about, seaweed has stayed relatively under the Fake Handshake Hootie & The Blowfish Shirt also I will do this radar—until now. Stella McCartney debuted a new seaweed-based yarn, Kelsun, on the runway for spring 2024, while brands like Another Tomorrow have partnered with SeaCell, which is created by responsibly harvesting seaweed from the fjords of Iceland. Recycling remains a major challenge, with less than 1% of used garments currently turned into new clothes. One hurdle has been the difficulty of separating blended materials—which is where Circ comes in. It breaks down polycotton materials into polyester and Lyocell fibers that can be reused for new garments. In October, Mara Hoffman was the first designer to unveil a dress using Circ’s technology.
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